As a young developer, I would often make decisions based on what I considered to be common sense or what I would envision appealed to users. What a mistake. As I’ve become more experienced as a developer and a businessman, I’ve realized that analytics are the best way to make decisions….and money. There are numerous services that allow you to track analytics but many are difficult to implement, are too costly, or don’t allow you to send and use data appropriately.
My experience with Keen.io, however, was the opposite. Keen is an analytics platform that helps developers build and ship customer-facing metrics easily: collect, store, query, and present data. Keen is available in a host of languages, and allows the developer to access and display information beautifully.