Let’s face it: The web design industry is very competitive. The barriers of entry are low, the technology (platforms, coding languages and DIY services) are always ever changing and with search engine optimization always keeping us on our toes, the ability to offer exceptional web design at competitive prices is a becoming an increasing challenge.
Our company recently “decentralized” our office location and made all our employees work from their home! We realized that nearly 60% of our costs were put towards expenses that didn’t directly involve creating our client’s websites. Things like lease, utilities, insurance, signage etc… Becoming “Work From Home Professionals” was the leg up that gave our business a competitive advantage and allowed us to invest in our employees.