It’s no surprise that some businesses are convinced that all they need is a Facebook page and some awesome paid posts in order to go viral. I get it. It’s relatively cheap. It’s easy. And they see it as a faster way to success than taking the time to build a website, grow an audience organically, and wait.
But social media virality is hard to come by and, when it does happen, can be short-lived.
Now, making a website or blog go viral? That can have long-lasting results for a business. But what exactly does it mean to make a website “go viral”? And is this something you need to worry about as a web designer?
A Word About What It Means to “Go Viral”
On the Internet, going viral happens when something — a social media post, a blog post, a video, a website — becomes so popular that word of it spreads like an actual virus.